Retail Space Optimization
Retail Space Optimization also known as Store Mapping, Store Configuration Database or Space Measurement, provides the data required to make informed decisions about product placement. Though retailers are adopting powerful tools to analyze the data from their stores, populating these tools with real information is a challenge facing many companies.
- Do you have accurate, up to date floor plans for your
stores?
- Are your product adjacencies optimized?
- Do your products have their fair share of space
allocation?
- Are your top 100 items positioned in where they will have the
most impact?
The two factors that have the greatest impact on decision making for macro space allocation are Product Category Adjacencies and Linear or Square Feet occupied by category. RGIS delivers this
critical information that can help answer all the complex questions that retailers and manufacturers constantly debate with regards to product placement.
Results That Pay – RGIS Delivers…
- A merchandised floor plan in DWG or DXF file format
- A floor plan with exact locations of fixtures and product
categories/Planogram
- Files with information available for queries on space
productivity
No More Guessing – Retailer Benefits Include:
- Accurate space productivity analysis at the store level
- Product category adjacency analysis for impact on sales and
profit
- Updated floor plans with fixtures and product category
locations
- Detailed fixture information for reset preparation
- A query enabled database with all the adjacency and square
footage information
- Visualize shrink or shopper traffic flow
For more information about Retail Space Optimization, please call 1-800-551-9130.
You can also read what Paul Street, the CEO of RGIS, has to say about Retail Space Optimization in Chain Store Age magazine (registration required).
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